#DIESELHIGH Puts ‘Fun’ Back in Fashion

From America’s Next Top Model to Desigual's September catalogue, Chantelle Brown-Young is now the star of Diesel’s latest Spring/Summer 2015 campaign. Alongside Brown-Young is Charlotte Free and Gryphon O'Shea, all photographed by Nick Knight. The spread shows smiles, bright colors and models being playful.

#DIESELHIGH Puts ‘Fun’ Back in Fashion

Photo Courtesy of Diesel via Instagram.


Last year Diesel was determined to have a fresh start, focusing on using a diverse range of models––including Jillian Mercado–– and utilizing the hashtag #DieselReboot. This year the creative director at Diesel, Nicola Formichetti, told Style.com, "I told [Nick Knight] I just wanted to see people smiling and having fun." This year the tagline is #DieselHigh and according to Formichetti the photos are all re-touch free. “Of course we played with the background color and the clothes a bit, but no one's head was chopped off and replaced with another. We wanted it to be pretty raw. I find imperfection really beautiful."

Shop Diesel’s latest collection on their site now.
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